Israel has become the first country to impose legislation around a minimum weight for professional models and written disclosures on digitally altered adverts. Oh, well that is good news, only 6 years after the death of model Luisel Ramos who died from anorexia during Uruguay fashion week 2006.
Why has it taken so long for anyone in the fashion industry to catch on, the advocation of the unattainable size zero frame presented as idyllic worldwide is beyond ridiculous. Although I rant about how this pathetic societies distorted view of fashion model’s is I must appreciate the fact that the Israeli government are pioneering a law to hereby reduce the spread of eating disorders by banning underweight models from local advertising and disclosing in adverts that images have been photoshopped.
The new law, passed late on Monday, requires models to produce a medical report, dating back no more than three months, at every shoot that will be used on the Israeli market, stating that they are not malnourished by World Health Organization standards.